Is creating a Logo Contest Site feasible or profitable?

Kakashi2020 Level 1

February 6, 2018, 11:54 am

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Is creating a Logo Contest Site feasible or profitable?

I have this idea of creating a site where customers would go if they need a corporate or business logo. I know that there are a lot of sites which offers templates in making your own logo. But I'm talking about original, well made, well thought off logos. The premium ones that can't be made by a simple logo maker site or just by anyone.

Is making this kind of site a contest site be an effective marketing tool? Ideas? Suggestions?

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Tronia

Tronia

I actually know quite a few websites like that. The whole idea is that the client pitches his idea then he has all sort of designers create a logo for him/her. Then the client eliminates those that he doesn't like and so on till he picks the winner - that winner wins the contest and takes the money.

I have participated in a few and it's good for designers so if you would manage to attract them, spread the world then you'd also get clients.

7 years ago

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Steve5

Steve5

I've seen one too. It's just like how you described it. I agree. It would be better if you could build a good following. But also consider that there are more famous sites like it. That's why you have to decide how you'll find your own users who'll continue to support it.

7 years ago

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theresajane

theresajane

I agree with you. I think building a site in an instant and conducting a contest of logos would be hard. You really need to have a lot of users to visit your site everyday.

6 years ago

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vinaya

vinaya

You can find logo designing contents on Freelancer dot com. I also entered on a few contents. I did not win though. There were hundreds of entries. By having a contest, the buyer was able to get the best logo because he could choose the logo from the hundreds of entries. I think a contest like this also benefits the seller because he will be able to showcase his talent and win the prize. I think logo contest website is profitable.

7 years ago

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Barida

Barida

It is profitable as you get to have series of options of what to choose. I have never been in such contest recently as I have been really busy with some other things of life, but the truth is that this is really one of the way that the buyer will make an excellent choice.

7 years ago

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vinaya

vinaya

I have check logo designing contest on freelancer and based on the participation and the output of the work, I think logo designing contest site is feasible. However, in order to make your site successful, you need a lot of participation. If your site is new, people may not be interested in your contest because one way or the other, most of the people have already been scammed online.

7 years ago

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kammy143

kammy143

I find it a bit complicated. To tell you the truth, the main concern there is that you find clients who are willing to fund such contest. I have seen such sites that has these kind of themes, and they conduct contests to provide the consumers with close to limitless when it comes to choices. To be fair with the contestants, one must have clients so that the chosen product is consumed.

7 years ago

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Barida

Barida

I agree with you on this in the sense that funding the contest is a huge factor when we are talking of running such a contest that will unique some logo designers to determine who is going to be the winner. I have to say that probably the poster has got ways to tackle such situations when it comes up.

7 years ago

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Kakashi2020

Kakashi2020

I got another new idea about the site. What if some non winning participants gets a small piece of the price? That I think would ensure a lot of participants and only the best 20 designs gets a piece of the pie. The winner gets 50? or so and the others would get the other half equally divided.

7 years ago

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kammy143

kammy143

That could be a possibility, but, your site must be established first. Just like what I have stated before, the funding source mus be evident and well incorporated before doing such decisions. To tell you the truth, your ideas are great and has a big potential when it comes to being a business site. It is just that you have to carefully plan things carefully because these kind of income generating sites can also easily falter if not planed precisely.

7 years ago

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vinaya

vinaya

Yes, the site must be an established site. Recently, I launched a writing contest on my site and there was no single submission. That's because the site is new. If I was to participate in the contest, I would never trust a new site. Giving away money on contest is also very expensive advertising method, you need to contemplate about Return on investment. You will recover your investment only if there is a lot of participation.

7 years ago

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Barida

Barida

You really need to see that you've got a unique plan and it is one companies have been yearning for in the sense that some logo making sites are not putting the inspiration needed to create unique logos that will be used by some of these companies and that is a worrisome situation. One more thing is that you need to know how some of these sites work and from there, improve on the areas you wish to improve upon.

7 years ago

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Martinsx1

Martinsx1

Checking out his competitors is one good way to improve on his work. This would give him a guideline on how to make his own work to be unique from what is generally obtained from other websites, so this way his work would command more respect and value.

7 years ago

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Judas2018

Judas2018

I think this is a terrific idea. It gathers together a group of creative people, and the competition helps breed more creativity. I am sure that purchasers or businesses looking for a logo will visit the site also and search around at the various designs posted. Eventually deciding to hire an artist or two for their next project.

7 years ago

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vinaya

vinaya

ON freelancer dot com, you can find many logo designing contests. A client will post contest and will choose the winner from the entries. This benefits both the client as well as the designer. The client will get the best design because he can choose from many designs and the designer will have a fair chance to impress the client as well as get noticed.

7 years ago

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DarthHazard

DarthHazard

What do you mean by contest site exactly? Because your idea is good but it doesn't seem to have anything to do with the contest term exactly. Like others have said, there are already quite a few different sites that already do this but that doesn't mean you can't do well. If you advertise your site properly and can get some great & unique logos on your site available to purchase then you will definitely do well.

7 years ago

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Judas2018

Judas2018

I think they mean a website or online space, specifically designed for and geared towards offering a large number of contests.

7 years ago

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kammy143

kammy143

Yes. These sites offers a certain task to be done by numerous people wherein the clients choose their desired output. It isn't a work now - receive payment later kind of thing, it is a contest wherein only the chosen can benefit. I think it is a brilliant idea because there are sure clients for the site owners and there are a lot of choices from freelancers who would like to take chances using their abilities. For me, the site owners really does have a win-win situation, specially if their site gets established.

7 years ago

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DarthHazard

DarthHazard

Oh, alright. I understand now. I guess, such a website could definitely work but the issue is that it seems to be an idea that has already been taken by other sites. So the original poster will definitely have a lot of competition, but that does not mean they can't make it. If they can do the advertising properly and manage to get a lot of contests on their site, then it could work.

7 years ago

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Kakashi2020

Kakashi2020

Contest Site meaning companies who needs logos will register and deposit their payment that will become the prize money. A contest will be held in which designers can submit their original logo designs. The company will then pick a winner and he gets a big part of the prize money.

7 years ago

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Judas2018

Judas2018

This is something similar to what the folks over at digital point used to do years ago. I think they still do it though, even today if I'm not mistaken. Although their forum design has changed quite a bit since 5 or 6 years ago.

7 years ago

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Martinsx1

Martinsx1

The truth is that you would have lots of competition for services in this juncture because there are lots of good websites out there that offers the same services and they are good in what they are doing. So therefore, you have to make sure that you are very good in what you do in order to ensure you getting more clients.

7 years ago

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SiamSEO

SiamSEO

Impossible to say, because while it's obviously possible that your idea (and even more, the execution of it!) would catch on and spread like wildfire, it's also possible that it would just die off in obscurity in few months.

However I do like the idea, but I'm not sure how well that might work at the end of the day. But just sit down, grab a cup of coffee and start stitching your ideas together to see what you come up with!

7 years ago

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Judas2018

Judas2018

Some ideas fly and some fail. Some succeed and others die a quick death. The trick is, not to invest too much into a new endeavor until you see the initial results. That will ultimately determine the next step.

7 years ago

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Martinsx1

Martinsx1

With the rate at which there is competition in the market for graphic design, there is going to be just a slim chance that such a new idea that is yet to be initiated would make any headway once it's done.

I do agree that it's good to be optimistic instead of pessimistic when it comes to taking up a new business project but it's also good to be more realistic in what one is trying to pursue.

7 years ago

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Kakashi2020

Kakashi2020

I'm basing this idea from 2 sites sloganslingers who's doing slogan contests but the problem with this site is its a startup site and there's only a few clients ordering slogans I haven't made any money there yet. The second site is much established though.

7 years ago

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vinaya

vinaya

Tha's the main problem with sites that offer a contest. I have participated in many contests and won a couple of times. I remember a question and answer site where I own three contest in a row. I benefitted money, however, looked like the site owner did not get anything in return. he closed the site.
Sometime back, I launched a contest on my site. There is no single submission.
Most important point is your site must be extremely popular if you want to benefit from contests.

7 years ago

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DenisP

DenisP

Honestly, in the current state of the market, probably not. The fact is that the graphic design market is absolutely saturated with designers, and the competition is massive. I went to college for graphic design, and when I realized just how much competition there would be, I felt like dropping the course then and there. The fact is that graphic design isn't such a unique skill anymore, and there are thousands of skilled designers offering their services through sites like upwork.com and fiverr.com. I'm not saying that it is a completely fruitless endeavor, but trying to open a popular logo making site at this point is like starting a social media site and trying to compete with Facebook.

7 years ago

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Martinsx1

Martinsx1

"........ but trying to open a popular logo making site at this point is like starting a social media site and trying to compete with Facebook....."

This is so very true, it's actually a good idea to think of starting up a logo design website but it's not likely to be a feasible one because the competition in the market both online and offline for this sort of service is beyond crazy. It's just like what you pointed out like creating a new social media site to rival Facebook, when Twitter and Instagram couldn't knock it off its perch.

7 years ago

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vinaya

vinaya

@Denis
you have a point. Graphic designing is saturated. You can see people offering two logs or banner for just $5 on fiverr. You can even find designers willing to do one logo just for $1. The designers are asking for a small price because they are trying hard to sell their services. These days anyone who uses photoshop is a designer. You don't even have to use photoshop, you can do graphic design easily on programs like canva adobe spark etc. When you have do it yourself programs, how can logo contest site job become lucrative?

7 years ago

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Kakashi2020

Kakashi2020

There's are couple of sites where I based my ideas of a contest site.

What do you think about...
pickydomains.com and
sloganslingers.com ?

7 years ago

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aeon

aeon

I think joining in a logo contest is just more on extra income, but It's also depends if you win to the contest but if not it's just more on experience. Actually, I'm always in Sloganslingers and always participate on their contest just to try my luck, but sad to say never experience to win there.

7 years ago

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aecel

aecel

Logo Contest Site is feasible but I'm not sure if it's profitable. We all know that there a lot of sites have already established their names in making a logo so it will be hard to make your site profitable because competition can be toughed and clients might choose that they're already trusted. You really need to come up with unique ideas and good marketing so you'll get noticed by many clients. But there's no harm in trying anyway.

7 years ago

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Russet

Russet

Contest sites are part of the race to the bottom, where most of the participating artists work for free and are basically wasting their time. I think the whole idea shows contempt for real working artists and designers. Instead of site that encourages people to exploit crowd of amateurs, why not make one that helps them to hire the one qualified specialist professional they actually need.

7 years ago

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bienn05

bienn05

I feel like it is complicated because creating logo is just for designers or graphic artist. Not everyone can create and visualize logos. I don't mean that it cannot be profitable, it is in the middle of profitable or not. Everyone can be lucky so we don't know what can happen but I just don't think that everyone has gifts and creativity to join logo creating contests.

7 years ago

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treecko142

treecko142

Yeah, I think that could work with companies paying your site to set up logo contests for them where they just give out what their company is and their vision for the logo and your site's reach will be the platform for various people to pitch in their potential logo. COntest sites are already available for making company slogans, so this could also actually work.

7 years ago

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stbrians

stbrians

I have really not encountered one but I feel it is a noble idea. Creating contest in the site is really welcome. A good idea

6 years ago

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ajahcuizon

ajahcuizon

I think it is a great idea for those people who are just starting off their business. Logo is a way to promote a business or make a trademark of one's business. Creating a logo is not an easy one that is why I think if you will creat such website like that, it will be successful because you can be a stepping stone for some business that are still in their way to success. On that way, your success is their success.

6 years ago

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Gilgamesh

Gilgamesh

It is certainly true that there are websites that makes a contest in making a logo it depend upon the client criteria of what type of logo will you make. It's often have a minimal price value of what logo will be chosen by the client. That's why for me it is profitable ut just requires some skills and hardwork.

6 years ago

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romyter013

romyter013

Right, so many websites now that we can check and visit that inviting to make a logo for their business. Many artist really joined because thats their passion and earning money is just a plus for them. So stick to what you are really good at and continue your passion then this will lead you to success.

6 years ago

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